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Direct marketing

 

As an alternative to the EEG remuneration, operators of all new offshore wind turbines can market the offshore electricity directly. Direct marketing has been standard practice for all the offshore wind turbines installed in Germany since the end of 2012. The revenue for the operator or direct marketer is comprised of the achieved sale price and the market premium. The level of the market premium is calculated monthly and retroactively as the difference between the applicable value (basic and/or initial remuneration) and the average market value on the EEX.